A friendly reminder from your neighborhood eye doctor that your vision benefits may have renewed at the beginning of the year. Your insurance plan may cover eye exams, as well as prescription glasses, prescription sunglasses, and contact lenses. You may save even more if you have a Flex Spending Account (FSA) or Health Savings Account (HSA).
Your Neighborhood Doctors of Optometry at Pearle Vision
Midline Vision Group
9:00 AM - 7:00 PM 9:00 AM - 7:00 PM 9:00 AM - 7:00 PM 9:00 AM - 7:00 PM 9:00 AM - 7:00 PM 8:00 AM - 6:00 PM 12:00 PM - 4:00 PM
At Midline Vision Group, we are a dedicated team of eye care experts that provide you and your family the highest quality eye care experience. Combined with our personal commitment to care for the person behind the eyes, our state-of-the-art technology and equipment allow us to provide you with an optimal vision care solution designed just for you.
Located inside Pearle Vision
6231 McKee Rd
, WI 53719
Located inside Pearle Vision
|Day of the Week||Hours|
|Monday||9:00 AM - 7:00 PM|
|Tuesday||9:00 AM - 7:00 PM|
|Wednesday||9:00 AM - 7:00 PM|
|Thursday||9:00 AM - 7:00 PM|
|Friday||9:00 AM - 7:00 PM|
|Saturday||8:00 AM - 6:00 PM|
|Sunday||12:00 PM - 4:00 PM|
- Digital Retinal Imaging
- Walk-in Exams
- Same Day Exams
- Medical Eye Exams
- Online Scheduling
About Dr. Kathryn Parsons
Dr. Kathryn Parsons joined our group in 2019, and is excited to be back in her home state of Wisconsin. She earned her OD at the Southern College of Optometry and received her undergraduate degree from UW - Eau Claire, where she majored in biology and Spanish.
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Frequently Asked Questions
about Midline Vision Group, Fitchburg
You should see an optometrist once a year whether or not you believe you need vision correction. An annual eye exam can detect not only eye diseases but also other diseases like diabetes and high blood pressure. Schedule your eye exam today.
An optometrist uses several tests and tools to evaluate your eye health and your vision. Your eye exam usually will include a glaucoma test, a retinal screening, a visual field screening, an extraocular muscle test, and a refraction test. The results of these screenings and tests help your optometrist evaluate your vision and overall eye health.
A normal, comprehensive eye exam will allow your optometrist to determine if your eyes are healthy enough to wear contact lenses. During your contact lens fitting, detailed measurements of your eyes will be taken to determine the right contact lenses for you. There is an additional fee for a contact lens fitting and evaluation for all contact lens patients (both new and established patients). Schedule your eye exam today to have all of your questions about contact lenses answered.
At your optometrist appointment, your optometrist usually will check your eye health and evaluate your vision. After the exam, your optometrist will discuss your vision health and the right prescription for you. Your optometrist can also answer any questions you have about your eye health, eyeglasses, prescription sunglasses, and contact lenses. Schedule your eye exam today.
A comprehensive eye exam is administered by an optometrist and can detect not only vision problems but problems with eye health and general health as well. A vision screening is typically performed by a general medical practitioner such as a pediatrician or a nurse. While a vision screening can help identify vision issues, it can miss many important issues that a comprehensive eye exam can identify. This is why everyone is encouraged to get annual eye exams. Schedule your eye exam today.
Vision is measured through a series of tests performed at an eye exam. Visual acuity is commonly measured by a series of two numbers, the first number representing the distance from which a person can clearly see something, and the second number representing the distance from which a person with normal vision can see that same thing. This measurement is typically obtained during an eye exam by having a person read from an eye chart with various sizes of letters.
Eye exams can detect eye health issues such as glaucoma and cataracts. Eye exams can also detect general health issues like diabetes, high blood pressure, and heart disease. This is why eye exams are an important part of health maintenance for everyone regardless of age or vision correction needs. Schedule your annual eye exam today.
You should bring your vision insurance and medical insurance information to your eye exam. If you currently wear any prescription lenses, bring your eyeglasses, sunglasses, and contact lenses. You should also bring any and all questions you may have. Contact your optometrist if you have specific questions about any additional items you think you may need to bring to your eye exam.
Taking your child to an optometrist for an eye exam is the best way to learn if your child needs glasses. Many children who need glasses aren’t aware that they do. Signs of vision problems in children include sitting too close to the television, squinting, sensitivity to light, difficulty with eye-hand coordination, and avoiding visual activities like reading and drawing. To see if your child needs glasses, schedule your child’s eye exam today.
Changes in vision that occur with age include reduced pupil size, dry eyes, loss of peripheral vision, decreased color vision, and vitreous detachment. The most common vision problem that comes with age is presbyopia, which is the normal and unavoidable age-related loss of focusing ability. Different types of lenses can provide help for presbyopia. The risk of developing cataracts, glaucoma, and diabetic retinopathy increases with age too. Your optometrist will discuss any age-related vision problems you’re experiencing at your next annual eye exam.
Nearly anyone who needs vision correction can wear contact lenses. Contact lenses can provide vision correction for people with nearsightedness, farsightedness, astigmatism, or a combination of these issues. Finding the perfect lens for you is sometimes a process of trial and error. All of the lens parameters can be finalized only after you’ve worn the successful combination. Schedule an eye exam to talk with your optometrist about whether contact lenses would be a good vision correction option for you.
An optometrist can treat vision problems like myopia (nearsightedness), hyperopia (farsightedness), and astigmatism. An optometrist also often treats common eye problems like dry eye syndrome and eye infections. An optometrist can also treat chronic eye diseases such as glaucoma. Optometrists are trained to detect and diagnose all eye problems and eye diseases. Schedule an eye exam today if you are experiencing any problems with your eyes or your vision.
An eye exam involves a series of simple but comprehensive tests that allow your optometrist to assess your vision and your eye health. Your optometrist will discuss the results of your eye exam with you and determine the right prescription to help you to see your best.
An annual eye exam involves more than just updating your glasses or contact prescription. A comprehensive eye exam can also detect eye health issues as well as general health problems. Conditions such as diabetes and high blood pressure can be detected in early stages through an eye exam, and this can result in early treatment. Schedule your annual eye exam today.
Your optometrist uses a refraction test to determine your exact eyeglasses prescription. Through showing you a series of lens choices through a device called a phoropter, your optometrist determines the amount of nearsightedness, farsightedness, and/or astigmatism that you have and the lenses needed to correct these vision problems.
Your Yearly Eye Exam
Annual eye exams are a recommended cornerstone for ensuring the health of your eyes. In addition to checking for changes in your vision and updating your prescription, your doctor will also look at your overall eye health, internally and externally.Learn More
What To Expect At Your Eye Exam
You should never be kept in the dark about the health of your eyes and your vision. Yearly eye exams may last up to an hour or more depending on your individual needs and usually involve a variety of tests to make sure everything is looking great.Learn More
PROTECT YOUR EYES FROM UV RAYS
As the sun stays up longer, don't forget to protect your eyes from powerful UV rays that can cause long term damage.Learn More
PROTECT YOUR EYES THIS SUMMER
As the weather warms up, make sure you're thinking about sun protection for the whole family. Overexposure to UV and HEV rays can cause long\-term damage to your eyes, so let us help you prepare for the upcoming sun season. Long\-term damage to your eyes increases as the sun stays out. Kids are also more susceptible to sun exposure and damage at a young age, so make sure they are wearing UV\-blocking eyewear. To better understand how to protect you and your family, come in for an annual eye exam, where your neighborhood eye doctor can provide education about UV protection all summer long. We've got you covered with sun blocking lenses and the perfect sunglasses to fit your lifestyle. Schedule your eye exam today, and let us care for your eyes all summer long.SCHEDULE NOW
WHY KIDS NEED EYE CARE
Children use their eyes constantly throughout the day to read, write, view the chalkboard, work on computers, and play sports. The strain put on their eyes only grows as they get older. While print in books gets smaller, hours spent studying increases. If parents don't get their children proper vision care, they can fall behind in every aspect of development.Learn More
About Midline Vision Group
As your neighborhood eye care expert, Midline Vision Group believes in putting you, the patient, first. From the latest technology to a thorough review of your eye health, we specialize in a comprehensive eye exam, contact lens fittings and the treatment and management of eye disease and eye infections. Our doctors are here to provide you and your family the best possible eye care, to ensure you and your eyes are healthy and that you and your family are seeing clearly.
Payment Types Accepted
American Express, Cash, Check, Discover, MasterCard, Visa